Marriage going out of favor?

http://usnews.msnbc.msn.com/_news/2011/12/13/9425241-where-are-mr-or-mrs-right-matrimony-suffers-slump-report-shows

"
A new report shows that the share of American adults who are married dropped to a record low in 2009-2010 — to just a smidgen over half of population 18 and older. And the age at which Americans first tie the knot has never been higher, according to analysis of U.S. Census data by Pew Research Center published Wednesday.
It’s no secret that the 'market share' of marriage has been in decline for decades — from 72 percent in 1960 to 51 percent today, a trend that has been accompanied by a rising tolerance for single parents, cohabitation without marriage and other alternatives. At the current pace, the share of U.S. adults who are married will dip to less than half within a few years, the Pew study says."

Is this good?  Bad?  Unimportant?  I'm not sure.  I personally think if you're going to have children, a married couple makes the best parents.  But if you don't have and don't plan to have children, it seems to make little difference.